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How to cut costs on staff by automating daily workflow


Low entry barriers on the Shopify platform make it popular among different merchants all over the world. It takes just a few minutes to launch a shop and start making sales. However, the overwhelming ... read more

How to Use Google Analytics Segments to Increase Revenue in Your Online Store


Google Analytics is the most popular free tool online store owners can use to measure the success of their marketing efforts. It can provide you with actionable insights that you can use to find new c... read more

The Science of Decision-Making: Why is the buying decision process so important?


Even before the invention of money, primitive people made purchases, but it was nothing like today’s world, where people buy and sell lots of things every second! As confirmation of these words, the... read more

What are the best ways to encourage your customer base to return to your online store?


Do you want to find out how to increase sales and save money spent on attracting new customers? Then you might appreciate the data from the latest research that stresses the importance of repeat custo... read more

Top 8 Shopify apps to boost your social media presence


The roads of all marketing activities lead to social media sites that aggregate billions of consumers for your industry. If you are looking for ways to power up your Shopify store with relevant market... read more

Remote Business Management - the best way to stay on top of your business anytime and anywhere


The way work is done today is changing rapidly, adapting to the latest trends. One of the current trends that has conquered a large amount of businesses and workers is remote work. The number of emplo... read more

7 Amazing Google Analytics Custom Reports for eCommerce Created by Experts


Wondering how to create custom reports in Google Analytics to better interpret your business data? Google Analytics provides a variety of out-of-the-box, default reports to work with that can provide ... read more

5 Creative Marketing Incentives That Will Help You Increase Sales


Wondering what steps you should take to influence your eСommerce store visitors during the decision-making process and prevent them from abandoning a cart? When it comes to influencing consumer behav... read more

What are the UTM codes and how can you use them in your Facebook advertising campaigns?


What does it take to understand the preferences of your target audience? As a marketer, you can observe the spikes in traffic due to a specific advertising campaign. However, when it comes to finding ... read more

11 Tips for Effective Amazon Listing Promotion


Because of the marketplace scale, Amazon business needs an integrated sales strategy to bring success. And by scale, we mean hundreds of billion dollars of annual net sales revenue. See for yourself:
... read more

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